Skip to content
Log In

Cart

Your cart is empty

Private Label

Private label by Sweet & True

Your brand.
Our craft.

Bring your own product line to life with the makers behind Sweet & True. Explore private label sugaring paste, professional prep and aftercare, and select retail body care with your brand on the label.

Start your inquiry
Golden Sweet & True sugaring paste being poured

A partnership built on experience

Made with care.
Made for your name.

Your clients know your touch, your treatment room, and the care you put into every appointment. Your products can carry that same identity.

As a family-owned company that makes its products in-house, we bring hands-on experience in professional sugaring and skin care to your private label project. From a signature paste to a take-home routine, we’ll help you explore the right fit for your business.

Explore the possibilities

From the treatment room
to the retail shelf.

Build around the products your business uses every day, or introduce something new for clients to take home.

Sweet & True professional sugaring paste range

Sugaring paste

Put your name on professional sugar paste. We’ll help you explore available consistencies and jar options for your team, your technique, and your treatment menu.

Sweet & True professional prep and post-treatment products

Professional prep + aftercare

Create a cohesive experience throughout the service with select cleansers, prep powders, botanical sprays, and soothing formulas under your brand.

Sweet & True Smoothing Serum for at-home aftercare

Retail aftercare + body care

Give clients a way to bring your care home. Explore select serums, body scrubs, balms, oils, and washes for a retail collection that carries your name.

Products shown are from the Sweet & True collection. Private label product availability and packaging are confirmed for each project.

How it comes together

Your vision, step by step.

  1. 1

    Tell us about your brand

    Share your business, the products you’re interested in, your estimated quantities, and your ideal launch date.

  2. 2

    Explore the right fit

    We’ll discuss product options, sampling, packaging, pricing, and timing for your project.

  3. 3

    Make it yours

    We provide label dimensions and dielines. You or your designer supply the artwork, and we coordinate the next steps for printing and approval.

  4. 4

    Bring it to life

    Once your order and artwork are finalized, we coordinate production and fulfillment with your team.

Before we get started

A few good
questions.

Who is private label for?

Private label is for businesses that want to offer products under their own name, including sugaring studios, waxing salons, spas, retailers, and businesses with multiple locations.

How does pricing work?

Share the products and quantities you have in mind. We’ll provide pricing for your project, including packaging and label costs.

Do you design the labels?

You or your designer provide the label artwork using the dimensions and dielines we supply. We’ll discuss printing options, upfront label costs, and any remaining label inventory as part of your quote.

Can I try the products first?

Tell us which products you’d like to explore. We’ll discuss the best way for you and your team to evaluate them before moving forward.

How long does the process take?

Timing depends on product selection, quantities, packaging, artwork approval, and production scheduling. Include your target date in your inquiry so we can discuss a realistic timeline.

Let’s make something yours

Tell us what you have in mind.

Whether you have a clear product list or are still exploring the possibilities, share a little about your business. Our team will review your inquiry and connect with you about the next steps.

Start your private label inquiry