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OUR APPROACH TO PROFESSIONAL SUGARING

Why Sweet & True?
It starts with craft.

Sugar. Lemon. Water. Six paste consistencies. Professional prep and aftercare. Education for every stage of your practice.

RECOGNIZED BY THE INDUSTRY

Awarded year
after year.

Sweet & True has been recognized by leading esthetics publications for professional sugaring excellence.

2021 Dermascope award
2021 LNE award
2022 Dermascope award
2023 Dermascope award
2024 Dermascope award
2025 Dermascope award
2026 Dermascope award

Simple by nature. Refined by craft. Simple by nature.
Refined by craft.

Sugar, lemon and water. Three simple ingredients at the heart of our paste.

Sweet & True sugaring paste being poured

THE CRAFT

A little bit
of science.
A lot of feel.

Every batch starts with three simple ingredients and one goal: the right feel.

Glossy, pliable and responsive, with the glide and control professionals need.

That feel comes from years of making sugar, refining the process and caring about every detail.

THE RANGE

Six consistencies.
One system.

Made to glide. Made to grip.

Smooth across the skin. Strong on the hair. Clean pickup at the root with fewer passes.

Because no two treatments are exactly the same. Six consistencies give you the right balance of glide and control for different treatment areas, room temperatures and techniques.

SOFTER FIRMER
SOFTER SWIPE THE RANGE FIRMER
Professional Sweet & True sugaring education

THE TECHNIQUE

Great sugar helps.
Great technique
matters more.

Sweet & True was built around both. Professional paste and the education to help you understand how to use it with confidence.

ONLINE

Complete Sugaring Certification

Foundational and advanced sugaring education designed to build technique, confidence and a stronger understanding of the craft.

EXPLORE ONLINE EDUCATION

IN PERSON

Hands-On Sugaring Education

Learn the craft in person through hands-on training offered in locations across the country.

FIND IN-PERSON TRAINING

SPECIALTY

Brow Sugaring Course

Focused education built around control, precision and shaping with sugar.

EXPLORE BROW EDUCATION

KEEP LEARNING

Live Education + Webinars

Continue sharpening your technique through live classes, educator support and ongoing professional education.

EXPLORE MORE EDUCATION

THE TREATMENT

The paste gets the attention.
The ritual makes the treatment.

Great sugaring starts with skin prep and finishes with thoughtful aftercare.

Sweet & True complete sugaring treatment system
Cleanse. Prep. Sugar. Reset. Soothe. Every step has a purpose.
Citrus Mint cleanser used before sugaring

1   CLEANSE

Start with clean skin.

Citrus Mint removes surface oil, sweat and debris before sugaring.

Explore Citrus Mint
Pixie Powder used before sugaring

2   PREP

Set the skin up for sugar.

Pixie Powder absorbs moisture and keeps skin dry for better paste grip.

Explore Pixie Powder
Botanical Water used after sugaring

3   RESET

Reset the skin.

Botanical Water cleanses and refreshes skin after hair removal.

Explore Botanical Water
Soothing Serum applied after sugaring

4   SOOTHE

Finish with care.

Soothing Serum finishes the service with cooling hydration and calming botanicals.

Explore Soothing Serum

THE COMPLETE SYSTEM

Bring the whole
ritual together.

Get all four professional essentials designed to work together before and after every sugaring service.

EXPLORE THE COMPLETE TREATMENT

READY WHEN YOU ARE

Find your
true paste.

Six consistencies. One craft.
Made for the way you sugar.

Ask Zestie

Your professional sugaring sidekick

AI assistant · For beauty professionals

A little help for your craft.

I’m Zestie. Let’s talk professional products, education or your order.

Guided by Sweet & True sources. Our team is here when you need them.

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